This month, Metal Forming Magazine took a look at customer loyalty, and steps many companies are understanding to build it. And to no surprise, having the lowest price is not high on the list.
Critical, but sometimes overlooked steps, including really listening to customer expectations, having a plan that fits your own vision, and knowing how to market your expertise to each customer.
As sourcing becomes more competitive – and complex- fabricators are using new ways to stay competitive, and doing what it takes to create customer loyalty.
Read “Five Simple Strategies to Do More for Your Customers” from Metal Forming magazine here.